The Finnish Commerce Federation has joined the Commitment2050 project, also known as the Society’s Commitment to Sustainable Development. Through its commitments, it enhances its investment in the employment of youths. It will encourage companies in the field of commerce to make personal commitments and in this demonstrate their responsibility work and its objectives.

The commerce sector works hard for responsibility, and the Finnish Commerce Federation wishes to make this work even more public. A new step in improving responsibility is to join the national Society’s Commitment to Sustainable Development. The Finnish Commerce Federation will adopt the Commitment2050 project and the individual commitments as a platform for discussing the commitment acts of commerce. Through the project, the commitment work of commerce joins a national and international cooperation project.

The Finnish Commerce Federation has given two commitments of their own:

Commerce youth programme 2015–2019. The Finnish Commerce Federation will create a youth programme for 2015–2019 including operations targeted at the promotion of youth employment and the prevention of social exclusion as well as the development of good leadership in the commerce sector. The programme continues the youth employment work that has been in progress for a long time at the Finnish Commerce Federation. The new youth programme aims to find new leads as well as improved and more efficient operational methods. With the commerce youth programme, the Finnish Commerce Federation will build a road map towards improved leadership of adolescents in the commerce sector.

The commerce sector to participate in the national Commitment2050 collaboration. The Finnish Commerce Federation will encourage its member companies to make personal commitments and in this demonstrate their responsibility work and its objectives. The federation puts special emphasis on the procedures targeted at accelerating youth employment and preventing social exclusion as well as promoting good leadership.

The realisation of both commitments will be carried out in 2015–2019.

“The objective of the Finnish Commerce Federation is to create a safe and good operational environment for commerce. By discussing acts of commitment, we wish to raise awareness and understanding on the field of commerce. The motivation lies in learning together and sharing good practices”, says Juhani Pekkala, Managing Director of the Finnish Commerce Federation.

The Finnish Commerce Federation has determinedly invested in sharing corporate responsibility information and practices and learning together. Joining the Commitment2050 project is an extension of this work. For instance, the Commerce Responsibility Map, directed at the member companies as an electronic learning environment and responsibility tool, has been used since the autumn of 2013. In addition, the Federation has organised responsibility events and responsibility clinics of commerce regarding topical themes of corporate responsibility.

More information:

Juhani Pekkala, Managing Director of the Finnish Commerce Federation, tel. +358 (0)9 1728 5111, +358 (0)400 419 560, juhani.pekkala(a)kauppa.fi

Pia Pere-Vanhanen, Communications Director of the Finnish Commerce Federation, tel. +358 (0)9 1728 5129, +358 (0)40 867 1708, pia.pere-vanhanen(at)kauppa.fi

Commitment2050 is a Finnish model raising the national sustainable development work to a new level. Commitment2050 is Finland’s response to the commitment and implementation challenge set for governments in the final document of the UN’s 20th anniversary conference of sustainable development (Rio+20). The framework enables the communication of very different acts and goals of responsibility in a wide extent.

The Society’s Commitment to Sustainable Development, “The Finland we want by 2050”, is a practical method of Finland to implement sustainable development in everyday life.  Anyone can make the commitment to sustainable development; companies, communities, even individual people.

links:

For more information on the Society’s Commitment to Sustainable Development, visit http://www.ym.fi/en-US/The_environment/Sustainable_development/Societys_commitment_to_sustainability

The Finnish Commerce Federation represents commerce – the largest sector of economic life. Commerce employs around 300,000 persons in Finland. The Federation has around 7,000 member companies and represents both retail and wholesale commerce in industry policy and labour market lobbying. www.kauppa.fi