According to the reputation index for the service sector, conducted this year for the second time, the industrial sector still has a better reputation than consumer services. The retail trade is the only sector to reach the reputation level of industries and rise above the average rating. The commerce sector’s reputation as an environmentally liable and reforming field has especially improved in two years. Consumers’ attitudes towards their own responsibility in the Helsinki region differ significantly from the rest of the country.
Month: September 2019
The Finnish Competition and Consumer Authority (FCCA), the Finnish Commerce Federation and the Federation of Finnish Enterprises will launch the good consumer relationship campaign on 5 September 2019, Finland’s Entrepreneur Day. On that day, SMEs in the commerce sector will be familiarised with the basics of consumer protection. The aim is to strengthen the awareness and skills of the sellers so that they know how to act at different stages of the sales process. All this will lead to a good consumer relationship, which will enhance consumers’ trust in companies.