Eased restrictions increased the attractiveness of brick-and-mortar stores
After the restrictions on movement were eased in early June, the intentions to do more digital shopping have faded. Particularly families with children shopped more for household and specialty goods online during the spring, but their intentions to do more online shopping have not intensified any further. As people are now allowed to move more freely, more over 65-year-olds in particular have started to visit grocery stores. Some of the customers who bought groceries from online stores have already started to go shopping more frequently in person.